Sales Dept.

Electronic materials is one of the many promising fields!
In tune with market trends, we implement strategic sales activities to expand our share

The average age of non-managerial Sales Dept. staff is 32. With over half the members in their 20s and 30s, SHIN-NAKAMURA CHEMICAL’s Sales Dept. is a very young team. While this department has long been staffed by employees with experience in the R&D Dept., recent years have seen the team change, with an increase in members with an arts and humanities background.

The Sales Dept.’s biggest key theme is employing flexible thinking to think outside the box and make proposals from entirely new perspectives. By investing in promising fields such as electronic materials and UV ink, we hope to contribute to the development of society, revitalization of industry, and enrichment of lives.

A young team brimming with individuality. Members with science and humanities backgrounds strive toward goals!

Most of the products we offer are created in cooperation with our customers, based on consultation sessions to ascertain needs. We do not simply make products based on a formula provided to us by our customers. While this can be challenging, it is precisely what makes manufacturing so engaging. With customer needs diversifying, we are constantly gathering information to make sure we are able to keep up with changing times.

Areas of strategic focus are applications in electronic materials, UV ink, and adhesives.
We will also concentrate resources in other priority areas. With remarkable growth in overseas markets, we will develop our sales activities with an eye to both domestic and international markets.

Our negotiation partners are generally researchers, so specialist knowledge is necessary. In order to meet customer expectations, the department had typically been staffed by employees with experience in the R&D Dept. But outsiders can occasionally come up with ideas that might seem outlandish, which spark new discoveries. That is why we decided to add staff with humanities backgrounds to the team.

Those with science backgrounds tend to be good at thoroughly examining one thing. People with humanities backgrounds, on the other hand, are able to come up with ideas from angles that would never have occurred to us otherwise. They might, for example, bring up the latest trends. By having our team members inspire each other, we hope to create something new. We will use this power to both expand our opportunities with existing customers and develop new clientele.